Your Analytics Are Missing 90% of AI Bot Traffic
ChatGPT, Claude, Perplexity, and other AI crawlers don't execute JavaScript. They fetch your HTML and leave. Your Google Analytics? It never sees them.
What You're Missing
- ✗
Which AI bots crawl your site
ChatGPT, Claude, Perplexity, Gemini—you have no idea who's visiting
- ✗
What pages they actually read
Your sitemap has 500 pages. Which ones do AI bots actually crawl?
- ✗
When they visit and how often
Is ChatGPT crawling daily? Weekly? You're flying blind
- ✗
What content they actually use
You optimized a page for AI visibility. Did it work? No data to prove it
What You Get with Proxy Tracking
Complete bot identification
See every AI crawler: ChatGPT-Web, ClaudeBot, PerplexityBot, Gemini, DeepSeek, and 40+ more
Exact URL-level tracking
Know which pages each bot crawls, when, and how frequently
Real-time crawl monitoring
Watch bots visit your site live. See crawl patterns as they happen
First-party ground truth data
Not estimates. Not models. Actual logs of every AI bot request
Why Proxy Tracking? Because AI Bots Don't Run JavaScript
Client-side tracking misses AI crawlers entirely. You need server-side detection that intercepts requests before they reach your origin.
The Technical Reality
AI Bot Makes Request
ChatGPT-Web crawler sends HTTP GET request to your server. User-Agent: "ChatGPT-User"
Fetches HTML Only
Bot downloads your HTML. No JavaScript execution. No analytics pixel fires. No tracking.
Leaves Invisible
Bot processes your content, but your analytics never knew it was there. Zero visibility.
Proxy Solution
Intercept at the edge
Proxy/CDN sees every request before your origin server
Pattern matching in milliseconds
Hardcoded bot patterns—no external API calls, zero latency
Async tracking
Log detection without blocking the request. Bots see normal content.
100% coverage
Every bot. Every request. Every URL. Complete visibility.
Client-Side vs Proxy Tracking
| Metric | Client-Side (GA4) | Proxy Tracking |
|---|---|---|
| AI Bot Detection | 0% | 100% |
| JavaScript Required | Yes | No |
| URL-Level Tracking | Partial | Complete |
| Real-Time Visibility | Delayed | Instant |
| Data Accuracy | Estimated | Ground Truth |
Why Your Business Needs This Data
Proxy tracking isn't just about visibility—it's about making better decisions that drive AI search performance.
Make Data-Driven AEO Decisions
Stop guessing which pages to optimize. See exactly which URLs AI bots crawl most, then prioritize your AEO efforts where it matters.
✓ Focus on pages bots actually visit
✓ Identify high-value content gaps
✓ Measure optimization impact
First-Party Data You Can Trust
Other tools estimate AI visibility from SERPs. You get actual logs of every bot request—ground truth data that proves what's working.
✓ No estimates or models
✓ Complete request logs
✓ Audit trail for stakeholders
Optimize Your Content Strategy
Discover which content AI bots ignore. Find pages in your sitemap that never get crawled. Fix coverage gaps before competitors do.
✓ Find uncrawled high-value pages
✓ Understand crawl patterns
✓ Close content gaps faster
Real Scenarios Where Proxy Data Changes Everything
Scenario 1: "We optimized 20 pages for AI visibility. Did it work?"
Without proxy: Check AI search results manually. Hope you see improvements. No data to prove ROI.
With proxy: See ChatGPT-Web crawl those 20 pages 3x more after optimization. Prove the impact with real numbers.
Scenario 2: "Which pages should we prioritize for AEO?"
Without proxy: Guess based on Google Analytics traffic. But AI bots don't show up in GA, so you're optimizing blind.
With proxy: See that ClaudeBot crawls your pricing page daily but ignores your blog. Focus AEO efforts where bots actually go.
Scenario 3: "We added FAQ schema. Are AI bots using it?"
Without proxy: Wait weeks to see if AI responses improve. No way to know if bots even saw your changes.
With proxy: See PerplexityBot crawl your FAQ page within 24 hours of deployment. Know immediately that your optimization worked.
Works with Any Proxy, CDN, or Server
Our AI bot detection integrates seamlessly at the edge or server level. No JavaScript required—detect bots before they even reach your origin.
How Proxy Integration Works
Request Intercept
Your proxy/CDN receives the incoming request before it hits your origin server.
Pattern Matching
User-Agent is checked against 46+ known AI bot patterns—hardcoded for instant detection.
Async Tracking
If a bot is detected, tracking is sent to xSeek asynchronously—no impact on response time.
Pass Through
The request continues to your origin unchanged—bots see your normal content.
Cloudflare Workers
Edge detection with zero latency
Fastly Compute
High-performance edge computing
Akamai EdgeWorkers
Global edge network support
Any Reverse Proxy
nginx, Apache, HAProxy, etc.
Integrate with Your Stack
Whether you use a modern edge platform or a traditional reverse proxy, xSeek has you covered.
Edge Platforms
- Cloudflare Workers
- Vercel Edge Functions
- Fastly Compute
- Akamai EdgeWorkers
- AWS Lambda@Edge
Frameworks
- Next.js Middleware
- Express.js / Node.js
- Django / Flask
- Ruby on Rails
- PHP / Laravel
Reverse Proxies
- nginx
- Apache mod_proxy
- HAProxy
- Traefik
- Caddy
What You Get
Live Crawl Monitoring
Watch AI bots visit your site in real-time. See crawl patterns as they happen.
URL-Level Analytics
Track which pages each bot crawls, visit frequency, and crawl trends over time.
Complete Request Logs
Every bot request logged with URL, timestamp, User-Agent, IP, and referrer.
Trend Analysis
See which URLs are getting more bot traffic, which are declining, and spot opportunities.
Sitemap Coverage
Compare your sitemap to actual bot visits. Find high-value pages that bots ignore.
Zero Performance Impact
Async tracking means zero latency. Bots see normal content, you get complete data.
